Call of… Candy: Activision Blizzard takes over a “poor King” and bets on mobile gaming

Activision Blizzard; Market Cap: $25.52bn (as of 06/11/2015) King Digital Entertainment; Market Cap: $5.55bn (as of 06/11/2015)   Introduction On November 2, Activision Blizzard agreed to acquire for $5.9b King Digital Entertainment, one of the major players of the mobile gaming industry with its popular Candy Crush Saga. The move Read more…